Jun 11, 2024, 3:42 PM
Jun 8, 2024, 1:30 AM
Warner Bros. Discovery secures 10-year rights to broadcast French Open in the U.S
- Warner Bros. Discovery has acquired the broadcasting rights for the French Open in the U.S. for the next decade.
- The move marks a significant shift as the tournament previously aired on NBC for almost 40 years.
- This strategic deal enhances Warner Bros. Discovery's sports offerings and signals a new era for the tennis event in the U.S.
Warner Bros. Discovery's TNT Sports will become the exclusive U.S. broadcaster of the French Open, known as Roland-Garros, starting in 2025. This deal aligns with their global sports strategy and commitment to providing premium live sports content. Matches will be shown on TNT, TBS, TruTV, and their streaming platform Max. The tournament was previously broadcast by Comcast's NBC and Peacock. TNT Sports plans to have on-site coverage at Roland Garros Stadium in Paris. Warner Bros. Discovery is focusing on a different package of games, while NBCUniversal has made an offer for the games TNT Sports currently airs. Sports broadcasting is a key strategy for media giants to attract larger audiences and increase advertising revenue.
Opinions
1
You've reached the end