Jun 28, 2024, 8:06 PM
Jun 28, 2024, 11:44 AM

Magic Johnson, Dwyane Wade, Tom Brady at the forefront of WNBA ownership trend

Highlights
  • Magic Johnson, Dwyane Wade, and Tom Brady have become WNBA owners, leading a growing trend in the league.
  • Johnson's passion for basketball saved the Los Angeles Sparks from folding a decade ago, highlighting his dedication to the sport.
  • The involvement of these former pro athletes signals a positive outlook for the WNBA's future and its increasing popularity.
Story

In recent discussions with The Associated Press, former NBA stars Magic Johnson and Dwyane Wade expressed their belief in the WNBA as a lucrative investment opportunity. Johnson highlighted the league's growth and potential, while Wade emphasized his personal connection to women's sports, particularly through his family's involvement with the Chicago Sky. Both players acknowledged a trend of former athletes showing interest in investing in the WNBA, with Johnson mentioning his initial involvement to save a struggling franchise. Marc Ganis, president of Sportscorp, a sports business consulting firm, echoed the sentiment that the WNBA is on a positive trajectory towards becoming a sustainable long-term investment, despite current subsidies from the NBA. The involvement of prominent figures like Johnson and Wade, along with WNBA player-turned-owner Renee Montgomery, signifies a growing recognition of the league's value and potential for success. Montgomery, who transitioned from player to owner with the Dream, emphasized the untapped value she saw in the WNBA before it gained widespread recognition. Wade's passion for women's basketball and his desire to involve his family in team ownership reflect a broader trend of increased interest and investment in the WNBA. The collaborative efforts of former players like Wade and Johnson, alongside current WNBA owners, are contributing to the league's visibility and growth. As the WNBA continues to attract investors and supporters, the landscape of women's sports ownership is evolving, with a focus on empowering players and engaging fans in new and exciting ways. In a recent matchup, Wade's Chicago Sky emerged victorious over Johnson's Los Angeles Sparks, showcasing the competitive spirit and enthusiasm surrounding WNBA games. The success of former NBA stars turned WNBA team owners like Wade and Johnson underscores the league's potential for financial viability and continued growth, positioning it as a promising investment opportunity in the world of professional sports.

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