Aug 13, 2024, 10:02 AM
Aug 13, 2024, 10:02 AM

Grocery Price Inflation Analysis by Kantar

Highlights
  • Grocery price inflation has risen for the first time since March last year.
  • Wine sales remain robust despite the increasing grocery prices.
  • Analysis by Kantar suggests a resilient trend in wine sales.
Story

Grocery price inflation in the UK has increased for the first time in over a year, rising by 1.8% in the four weeks leading up to August, according to market research firm Kantar. This uptick comes after a prolonged period of declining prices, which had seen a consecutive 17-month decrease. Despite this inflationary trend, consumers have been willing to spend on alcoholic beverages, with wine sales surging by 35% during the Olympic opening ceremony and beer sales reaching £10 million on the day of the Euro football final. Kantar's analysis indicates that while some products, such as vitamin supplements, fruit juices, and chocolate, have experienced significant price hikes, others like toilet tissues, bottled cola, and dog food have seen slower increases. The competitive landscape among supermarkets has intensified, leading to numerous promotions and discounts aimed at attracting customers. Kantar's insights suggest that consumers should actively seek out the best deals to maximize their purchasing power. The British Retail Consortium has raised concerns about potential future inflation driven by climate change, which has adversely affected harvests due to extreme weather conditions. The impact of heavy rainfall in England and extreme heat elsewhere has contributed to reduced crop yields, further straining supply chains and pushing prices higher. In broader economic news, the UK's overall inflation rate held steady at the Bank of England's target of 2% in June, although a rise is anticipated in the upcoming July data. The Bank recently lowered its key interest rate from 5.25% to 5%, marking the first cut since the pandemic began in March 2020, as part of efforts to manage inflationary pressures.

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