Sep 12, 2024, 12:00 AM
Sep 12, 2024, 12:00 AM

Calvin Klein Tries Something New

Highlights
  • Nensi Dojaka, a rising Albanian designer, has gained recognition through the LVMH Prize and celebrity endorsements.
  • She has focused on restructuring her company and opted out of fashion week to manage costs effectively.
  • Dojaka is collaborating with Calvin Klein, showcasing her new collection in London, marking her return to the fashion calendar.
Story

Nensi Dojaka, a 31-year-old designer from Albania, has made significant strides in the fashion industry, winning the prestigious LVMH Prize in 2021 and gaining a following among celebrities like Zendaya and Bella Hadid. Despite her success, she faced challenges as an emerging designer, prompting her to restructure her company by bringing sales and distribution in-house. This strategic move allowed her to focus on sustainability and reduce the high costs associated with participating in fashion week. In her journey, Dojaka recognized the need to invest in her brand rather than simply showcasing her designs at major events. This decision was not easy, as it required a shift in her approach to the fashion business. However, her hard work and dedication have paid off, as she is now set to return to the London fashion calendar. In a significant development, Calvin Klein approached Dojaka for a collaboration, which will be featured in her upcoming show. This partnership highlights the American label's interest in her modern aesthetic, which deviates from traditional fashion norms. Eva Serrano, the global brand president of Calvin Klein, expressed admiration for Dojaka's unique style. The collaboration with Calvin Klein represents a pivotal moment in Dojaka's career, allowing her to showcase her innovative designs alongside her spring collection. This event not only marks her return to the fashion scene but also signifies a new chapter in her journey as a designer, blending her vision with the established brand's influence.

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