Dec 9, 2024, 12:00 AM
Dec 9, 2024, 12:00 AM

Rosé's new single flops on the Billboard charts before album release

Highlights
  • Rosé released her debut solo album 'Rosie' on December 6, 2024.
  • 'Number One Girl,' the second single, did not perform well on the Billboard charts.
  • Despite the setback, there are high hopes for the future success of her album.
Story

On December 6, 2024, the singer Rosé from the popular K-pop group Blackpink released her debut solo album titled 'Rosie.' The project has generated significant media anticipation ahead of its release, with fans eager to see how her music performs on the charts. As part of the buildup to this album launch, Rosé shared a new single, ‘Number One Girl,’ a week earlier on November 29, 2024. While this track followed the success of her first release ‘Apt.,’ which managed to stay within the top 40 on the Billboard charts, ‘Number One Girl’ underperformed critically and commercially. Surprisingly, the single did not make it to the Billboard Hot 100, which is regarded as the key ranking of popular music in the United States. Though it debuted at No. 1 on the Bubbling Under Hot 100 list, which acts as an extension of the main chart, it still fell short of reaching broader recognition within the main singles chart. Furthermore, 'Number One Girl' was also unable to secure a position on the Digital Song Sales, Streaming Songs, or Radio Songs charts, which are crucial indicators of a song's popularity and reach. The lack of success for this single is particularly notable considering that most releases by members of well-known K-pop groups typically achieve some measure of commercial success. Rosé’s first single, 'Apt.,' maintained a position at No. 22 on the Hot 100, reflecting that she has the potential for success. However, the competition within the music industry is intense, and 'Number One Girl' faced many established tracks that overshadowed it, making it difficult for her new release to gain traction. This outcome might indicate that while the album is generating interest, there are challenges to capturing a wide audience for all of its components. Despite the disappointing chart performance, there is still a possibility that both 'Number One Girl' and Rosé’s collaboration on the Radio Songs tally could achieve greater success in the near future. Fans and analysts will be looking closely at how the complete album performs in the following weeks, as the full impact reflects on Rosé’s career trajectory as a solo artist.

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