The ad showing motorcyclists in Nike trainers was irresponsible

Analysts are forecasting record sales of £10.5billion for the 12 months to February 3, up 4 per cent on last year. JD Sports will update the market on Thursday. Analysts predict record sales for the year-to-year period to February 4.

JD Sports ad showing motorcyclists in Nike trainers criticised. Motorcyclists wearing trainers and doing wheelies criticised for wearing trainers. The retailer has come under fire for the advert showing the pair doing wheelie. The ad has been slammed by critics for being 'inappropriate' and 'unprofessional'

JD Sports under fire for 'irresponsible' advert showing motorcyclists wearing trainers. Sportswear company said health and safety teams were on site during stunts. Sportwear company said it was filmed by professionals and health teams on site. Health and safety team were on the site during the stunts, JD Sports said.