McDonald's prices surge and customers express dissatisfaction
- Prices for McDonald's menu items have significantly increased over the past decade.
- Customers are upset over the introduction of a limited $5 value deal.
- The fast-food chain is facing backlash from its fan base.
The average prices of burgers, fries, and drinks at McDonald's have doubled in the past ten years. Some items have increased even more. For example, a McChicken went from $1 to $2.99, and a Quarter Pounder with cheese meal went from $5.30 to $11.99. People noticed that one item, not included in the report, had the highest price increase. Some joked that McDonald's raised prices because sales were dropping. Customers were unhappy with prices, quality, and slow service. They felt they could get better food at a sit-down restaurant for a similar cost and time. Over time, the average cost of top menu items at McDonald's doubled. Some items became much more expensive quickly. For instance, a McChicken was $1 in 2014 but is now $3. Medium fries went from $1.59 to $3.79, and a McDouble increased from $1.19 to $3.19. The cost of a medium drink rose less than inflation, from $1.29 to $1.61. Customers were upset about constant price hikes. Some were disappointed with McDonald's $5 value deal, which they felt was not a good offer and only lasted for a month. They compared it to other fast-food chains' deals and found it lacking. McDonald's responded by saying they aim to provide value to customers and that most franchisees offer meal bundles for $4 or less. Inflation has led companies like McDonald's to raise menu prices. In some locations, a Big Mac meal costs $18, and an Egg McMuffin costs $7.29. McDonald's CEO mentioned the challenge of satisfying customers who are careful with their spending.