Risks and Rewards of Companies Attracting Smartphone Users in Sub-Saharan Africa

area of the continent of Africa that lies south of the Sahara Desert

Highlights

Internet-enabled phones can have a significant impact in sub-Saharan Africa due to underdeveloped infrastructure and public services.
However, there are risks associated with companies trying to attract more smartphone users in the region.
Experts mention the leapfrogging of technology gaps in Africa, including access to mobile money for the unbanked.

Story

Anita Akpeere in Ghana makes fried rice and gets orders on her phone. She needs her phone for work. Not many people in Africa have phones due to low literacy rates and few services in local languages. Uniti Networks helps people buy phones and learn to use apps. Cyril Fianyo, a farmer, uses his phone for more than calls. Phones can help with health care and other challenges. Some people think phones can improve education and insurance. Phones can be useful, but public services are important too. Cyril Fianyo enjoys his new smartphone.

Opinions

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