Vivek Ramaswamy urges BuzzFeed to embrace conservative voices like Tucker Carlson
- Vivek Ramaswamy is pushing BuzzFeed for staff cuts and hiring of conservative commentators.
- BuzzFeed's founder resists the pressure to turn the platform into a space for 'inflammatory political pundits'.
- The clash highlights ideological differences in media companies and their direction.
BuzzFeed's new investor, Vivek Ramaswamy, wants to make changes at the company. He suggested hiring Tucker Carlson and Charles Barkley. The founder, Jonah Peretti, disagreed with some of Ramaswamy's ideas. Ramaswamy owns 8.3% of BuzzFeed and criticized its business practices. He wants the company to focus more on audio and video content and have a diverse range of opinions on its board. Ramaswamy also recommended adding new voices like Candace Owens and Bill Maher. He believes that BuzzFeed should not limit who they hire. He thinks that BuzzFeed can stand out by making these changes. Ramaswamy also suggested cutting jobs to make BuzzFeed smaller like a startup again. Peretti, BuzzFeed's CEO, responded to Ramaswamy's suggestions. He disagreed with Ramaswamy's views on the company's values and audience. BuzzFeed's value increased after Ramaswamy invested in it. Ramaswamy is known for his anti-activism views and his book criticizing social justice movements. BuzzFeed started in 2006 as a Left-leaning digital outlet. It recently closed its news division and is now famous for online quizzes and pop culture articles. Ramaswamy's ideas have sparked a debate about the future direction of BuzzFeed.