Romania's Minister of Culture Urges Louis Vuitton to Recognize Traditional Romanian Blouse Influence
- Romania's culture minister requests Louis Vuitton to acknowledge Romanian blouse inspiration
- Louis Vuitton faces pressure to recognize traditional Romanian cultural influence
- The debate highlights the importance of cultural appreciation in the fashion industry
In Romania, the Minister of Culture wants Louis Vuitton to recognize that a Romanian blouse inspired their 2024 collection. The blouse, called an "IE," is known for its detailed embroidery and tassels, symbolizing the country's rich folk culture. In 2022, this style of embroidery was added to UNESCO's list of intangible cultural heritage. Louis Vuitton has not yet responded to requests for acknowledgment. The garments in question were part of Louis Vuitton's Resort 2024 collection by Nicolas Ghesquiere, known for their high prices. An online group called La Blouse Roumaine started a campaign for Louis Vuitton to acknowledge Romanian heritage. They believe it's important to protect their cultural heritage and express their identity through traditional clothing. Andreea Diana Tanasescu, the founder of La Blouse Roumaine, emphasized the significance of these garments in Romanian history. She stressed the importance of giving credit to traditional costumes and preserving intangible cultural heritage.