Man City freezes ticket prices after fan outrage

In Manchester, England, Manchester City has decided to freeze ticket prices for the upcoming 2025-26 season following increasing dissatisfaction among its supporters. The decision came after a series of consultations with the fan engagement group, City Matters, which represents the perspectives of various fans. Many supporters expressed their discontent through a mid-match protest during a Premier League game against Leicester City, where they remained in the concourses for the first nine minutes of the match. Their protest was centered around the club's growing ticket prices and a new partnership with a third-party ticket resale platform. The fan unrest was fueled by concerns regarding the rising costs of general-admission season tickets and single match tickets, which many local fans felt could price them out of attending games. Seven fan groups sent an open letter to the club to address the issues with ticket pricing and the fear that local supporters might not be able to afford the increasing prices. This letter highlighted the club's historical connection with its local fan base and the need to balance profitability with accessibility. In response to the protests and complaints, Manchester City acknowledged the importance of the fans' voices and committed to a price freeze on both season tickets and match-day tickets for the forthcoming season. City Matters representatives were thanked for their feedback, which was seen as crucial in shaping the dialogue and understanding of fan concerns. The club emphasized the positive interactions and discussions that had taken place recently, suggesting a willingness to engage further with their fanbase moving forward. Discussions will also continue regarding enhancements to the fan experience at the redeveloped Etihad Stadium, which will be vital in improving relations with local supporters. Manager Pep Guardiola also weighed in on the protest, stating that football clubs belong to the people and that fans should have the right to express their concerns. His comments underline a growing recognition within the club of the need to prioritize fan experience and satisfaction, particularly in an era when ticket prices have become a contentious topic in English football. As the sport continues to evolve, the balance between commercial interests and fan engagement remains critical for football clubs aiming to maintain loyal support and a vibrant matchday atmosphere.