Aug 8, 2024, 10:09 AM
Aug 8, 2024, 10:09 AM

Vicious Biscuit Expands Franchise Footprint with New Location in Akron, Ohio

Highlights
  • Vicious Biscuit has opened its first franchise, marking a significant milestone for the fast-casual dining brand.
  • The franchise is located in Charleston, South Carolina, and has reported successful earnings in the second quarter of 2024.
  • The company's growth showcases the increasing popularity of biscuit-based dining options.
Story

CHARLESTON, S.C. — Vicious Biscuit, a rapidly growing fast-casual biscuit franchise, has announced significant achievements in its expansion strategy during the second quarter of 2024. The company has opened its first franchise location in Akron, Ohio, marking a pivotal moment in its national growth plan. Since launching its franchising program in early 2023 in collaboration with Pivotal Growth Partners, Vicious Biscuit aims to establish 75 locations across key U.S. markets over the next five years. Amanda Kahalehoe, Chief Operating Officer of Vicious Biscuit, emphasized the importance of this milestone, stating that the new franchise location sets a positive tone for future expansions. The brand is also reinforcing its foundation for franchisees by opening its seventh corporate location in Columbia, South Carolina, ensuring that new partners enter a well-prepared business environment. In addition to its expansion efforts, Vicious Biscuit has received notable recognition, ranking #74 on the 2024 Fast Casual Top 100 Movers and Shakers list. Doinita Leahu, the company’s Director of Training, was honored as one of QSR’s 28 Young Leaders to Watch for 2024, while CEO George McLaughlin was featured on the Emerging Brands Podcast, highlighting the brand's growing influence in the industry. Vicious Biscuit is actively seeking both single- and multi-unit operators to join its expanding network and promote its unique brand of Southern hospitality. Interested parties can find more information about franchise opportunities on the company’s website.

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