Jul 29, 2024, 3:50 PM
Jul 29, 2024, 3:50 PM

Louis Vuitton Unveils Special Trunk for Olympic Medals at Paris Ceremony

Highlights
  • Louis Vuitton designed a special trunk to transport 468 Olympic medals along the Seine.
  • The trunk was custom-made to ensure the safe transportation of the prestigious medals.
  • The unique collaboration between Louis Vuitton and the Olympics showcased luxury and functionality.
Story

In a striking display of luxury and tradition, Louis Vuitton showcased a specially designed trunk to transport 468 Olympic medals during the opening ceremony of the Paris 2024 Olympics. This moment stood out amidst the event's critiques, highlighting the brand's partnership with the Games and its long-standing history of crafting exquisite travel trunks since the 1850s. The trunk symbolizes not only the spirit of adventure but also the glamour associated with the Louis Vuitton name. The design of the trunk pays homage to the brand's legacy of voyaging, featuring stickers from various global destinations, including China and Japan, as well as notable shipping lines. This connection to travel and exploration resonates deeply with the ethos of the Olympics, making the trunk a fitting tribute to the athletes' achievements. In addition to the Olympic trunk, the event also showcased a massive trunk, or malle, that will adorn the façade of the first Louis Vuitton hotel, set to open in 2026. This highlights the brand's ongoing commitment to luxury and innovation, as it continues to create unique pieces that celebrate both history and modernity. Louis Vuitton's recent ventures into trophy and torch trunks further emphasize its dedication to craftsmanship and design. With new monogram creations currently in development at the Asnières atelier, the brand remains at the forefront of luxury, blending tradition with contemporary artistry.

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