Heineken faces significant decline in beer sales amid price disputes

In Brazil, the US, and several European markets, brewing giant Heineken experienced a noticeable dip in beer sales attributed to extended price negotiations with European retailers. In the first half of 2025, the company reported a 1.2 percent slump in beer volumes, with European volumes declining by 4.7 percent as major retailers in countries like France, the Netherlands, Germany, and Spain chose to delist the brand in response to intended price hikes. Such trading conditions resulted in a 5 percent drop in group revenues, totaling 16.9 billion euros for that half-year period. The brewing company also noted the influence of US tariffs on their profits, with beer volumes in the US decreasing by