Centrestage attracts over 10,000 global buyers to Hong Kong fashion event

Hong Kong recently hosted Centrestage, a fashion trade show celebrating its 10th anniversary. This significant event took place at the Hong Kong Convention and Exhibition Centre, attracting over 10,000 trade buyers from 91 countries. The trade show featured 30 fashion shows and showcased more than 260 brands from 25 different countries and regions, highlighting a diverse array of international talent. Notable global and local designers participated, bringing together various styles and innovations in fashion. Emerging markets were identified as a key opportunity for the fashion industry. A survey conducted by the Hong Kong Trade Development Council (HKTDC) during the show revealed that 38% of the 400 exhibitors and buyers saw rising demand in these markets as their greatest chance for growth. Many of the brands represented are still relatively niche, presenting unique and diverse offerings that buyers may not find at larger, more established fashion events like Paris Fashion Week. The show has also served as a platform for local designers to showcase their work and engage with global markets. The event's participation went beyond just showcasing; it fostered connections between brands and buyers that could prove crucial in revitalizing the fashion industry amid ongoing economic challenges. Brands from different regions, including notable international labels from Denmark, Romania, and Thailand, participated alongside UK designers from the new UK Pavilion, bringing fresh perspectives and creative energies to the event. The pandemic's effects previously limited some brands' activities, but Centrestage reignited interest in their designs and allowed brands to explore opportunities in Hong Kong as a gateway to Asia's fashion landscape. With more international buyers attending Centrestage, the event reinforced Hong Kong's position as a crucial point for global fashion collaboration. As various local and international brands presented their designs, the show highlighted the importance of maintaining connections and networks in the fashion industry. The goal for many participants was to elevate Hong Kong's reputation as a fashion capital and enable local talent to shine on an international stage, while also allowing global brands to access the vibrant Asian market.