Sep 16, 2024, 12:00 AM
Sep 16, 2024, 12:00 AM

1912 Stockholm Olympics: Controversial Poster Sparks Outrage

Provocative
Highlights
  • In 1912, Stockholm hosted the V Olympic Games and held a competition for an Olympic poster.
  • The winning design featured a nude male athlete, which led to accusations of immorality and bans in several countries.
  • Despite the controversy, the poster became one of the most recognized Olympic posters in modern history.
Story

In 1912, Stockholm hosted the V Olympic Games and launched a national competition for an Olympic poster. The winning design by Professor Olle Hjortzberg depicted a nude male athlete holding the Swedish flag, surrounded by athletes from other nations. This artistic choice sparked significant controversy, as the poster was deemed 'immoral' by some countries. In the Netherlands, local authorities confiscated the poster, while in China, it was banned for being offensive to cultural values. Despite the backlash, the poster gained notoriety and became one of the most recognized Olympic posters in history. The incident highlights the cultural sensitivities surrounding art and representation during the early 20th century, as well as the challenges faced by host cities in balancing artistic expression with societal norms. The controversy surrounding Hjortzberg's work reflects broader themes of nationalism and identity, as countries grappled with their images on the global stage. Ultimately, the poster's legacy endures, illustrating how art can provoke dialogue and challenge perceptions, even amidst criticism.

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