Jan 13, 2025, 4:14 PM
Jan 13, 2025, 4:14 PM

Smarsh dominates the digital communications governance market in 2025

Highlights
  • Smarsh has been recognized in the Gartner Magic Quadrant for Digital Communications Governance and Archiving Solutions.
  • The report emphasizes growing importance of effective governance in the digital landscape.
  • Smarsh's advancements demonstrate its commitment to innovation and industry leadership.
Story

In Portland, Oregon, on January 13, 2025, Smarsh announced its recognition as a leader in the newly established Gartner Magic Quadrant for Digital Communications Governance and Archiving Solutions (DCGAS). This report evaluates vendors on their effectiveness in both the completeness of vision and ability to execute capabilities within the digital governance space. Smarsh has received the utmost recognition by being positioned furthest to the right in the completeness of vision category, highlighting its market-leading strategies and innovative solutions. The recent Gartner report sheds light on the increasing significance of effective governance as organizations strive for compliance and effective communication management in today’s rapidly evolving digital landscape. Smarsh's leadership is underscored by its numerous advancements and partnerships throughout the past year. Its generative AI partnerships with OpenAI significantly enhanced their capture capabilities in the governance space and meet the demands of financial institutions. The renewed partnership with Amazon Web Services has bolstered Smarsh’s AI-enabled, cloud-native platform that excels at archiving communications at an enterprise scale. Additionally, Smarsh introduced the first AI-powered Intelligent Agent, which aids organizations in communications surveillance. These milestones prove to be significant innovations in the rapidly growing field of digital communications governance. The firm also completed acquisitions that have expanded its capabilities; notably, acquiring Telemessage, the leading provider of WhatsApp capture and other essential mobile applications. This acquisition signifies Smarsh's commitment to broadening its service offerings and addressing new communication channels that customers demand in the marketplace. Furthermore, Smarsh unveiled the industry’s inaugural Annual Services Plan, enabling more flexible cost predictability through innovative service management. Market analyses indicate a remarkable shift in digital communications governance; by 2028, approximately 80% of customers are expected to consolidate their monitoring of text and audio/video content into a unified solution, a drastic increase from under 20% in 2024. As organizations continue to adapt and integrate technology into their operations, Smarsh positions itself as a leader in providing solutions that ensure compliance and effective governance. With the innovations they have achieved, the company aims to address the increasingly complex challenges organizations face as they capture and archive digital communications in a fast-paced, dynamic environment.

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