SJP by Sarah Jessica Parker to Close by Fall 2024
- Sarah Jessica Parker's shoe company, known for its colorful designs, is shutting down after a decade
- The closure signals the end of an era for the popular brand founded by the Sex and the City star
- Fans of the actress and fashion enthusiasts are expressing their disappointment over the news
In a significant development for the fashion industry, SJP by Sarah Jessica Parker has announced it will cease operations by fall 2024. The company, which has been in business for a decade, expressed its gratitude to loyal customers and supporters in a statement shared with WWD and Footwear News. The closure marks the end of an era for the brand, which has become synonymous with stylish footwear. The fate of SJP's retail locations in Dubai and Qatar remains uncertain, while the flagship store on Bleecker Street in New York is set to close on August 25. Customers will still have the option to shop online until further notice, allowing them to continue accessing the brand's offerings during the transition period. Founded in 2014, SJP by Sarah Jessica Parker was a collaboration between the actress and George Malkemus, who played a pivotal role in the brand's success. Malkemus, who passed away in 2021, was instrumental in elevating the demand for luxury footwear, particularly Manolo Blahniks, and helped establish SJP in the competitive U.S. market. While Parker has not publicly commented on the closure, she recently showcased a new Fall 2024 shoe style on her Instagram, indicating that the brand's creative spirit continues even as it prepares to wind down operations. The announcement has left fans and customers reflecting on the impact of SJP's unique contributions to the fashion landscape.