Ottawa Senators partner with Calian for road jersey sponsorship
- The Ottawa Senators have partnered with Calian Group Ltd. for a multi-year agreement to feature Calian's logo on their road jersey.
- This marks the first instance of a sponsor logo appearing on the Senators' road jersey, reflecting a significant change in the team's branding strategy.
- The partnership emphasizes shared values of community advocacy and philanthropy, enhancing both organizations' commitment to local initiatives.
On September 12, 2024, the Ottawa Senators announced a multi-year partnership with Calian Group Ltd., marking a significant milestone as it is the first time a sponsor's logo will appear on the Senators' road jersey. This collaboration highlights the longstanding relationship between the two organizations, which have been closely connected for over a decade, sharing both geographical proximity and mutual business interests. The partnership is rooted in shared values such as philanthropy, integrity, and community advocacy, which both entities prioritize in their operations. Cyril Leeder, President and CEO of the Senators, expressed enthusiasm for the partnership, emphasizing Calian's commitment to the team and the local community. The Senators Community Foundation will benefit from this collaboration, as both organizations aim to amplify their community-focused efforts, supporting various charities and initiatives. Kevin Ford, CEO of Calian, echoed this sentiment, stating that the partnership represents an alignment of values and a commitment to resilience and teamwork. Calian, a well-established company with 40 years of experience, specializes in information technology and cybersecurity services, ensuring the Senators' data and networks remain secure. The partnership not only enhances the Senators' branding but also reinforces Calian's presence in the sports community, showcasing their dedication to local engagement and support. Overall, this agreement signifies a new chapter for the Ottawa Senators, as they embrace corporate sponsorship on their jerseys while continuing to foster community relationships and support charitable causes.