Exotel Launches AI Solutions at EngageX 2024 in Riyadh

Exotel, a prominent provider of AI-driven customer engagement solutions, held its flagship event, EngageX 2024, in Riyadh, Saudi Arabia, on September 9, 2024. During this event, the company launched the first local cloud for Customer Experience (CX) in the Kingdom, which integrates local telephony and AI capabilities. This initiative aligns with Saudi Arabia's Vision 2030, aiming to enhance digital transformation and support businesses in improving customer interactions. The new local cloud infrastructure offers several advantages, including faster performance due to reduced latency, enhanced security by complying with local data protection laws, and scalability to accommodate businesses of varying sizes. This infrastructure is particularly beneficial during peak periods, such as holidays, allowing companies to manage customer communications more effectively. Industry leaders from various sectors, including banking, retail, and healthcare, participated in the event, highlighting the transformative potential of Exotel's solutions. The introduction of Generative AI capabilities is expected to provide businesses with deeper insights and automation, further elevating customer engagement. Exotel's commitment to fostering digital transformation in Saudi Arabia is evident in its efforts to provide locally hosted, AI-powered solutions. This move not only addresses the evolving needs of customers but also ensures compliance with the Kingdom's regulatory requirements, ultimately empowering businesses to deliver personalized and secure customer experiences.