Viv Jenner showcases sustainable fashion at Royal Ascot

In the United Kingdom, Royal Ascot's Ladies' Day celebrated a vibrant display of fashion and style, garnering attention on Thursday, June 19, 2025. The event was marked by towering hats and elaborate dresses, showcasing the creativity and flair of racegoers. Milliner Viv Jenner stood out by wearing a striking yellow and pink design, which she had previously created and recycled from 2022. This sustainable choice reflects a growing trend toward eco-friendly fashion choices among attendees. Many racegoers embraced the thematic inspiration of Jane Austen with designs reminiscent of her era, contributing to a spirited atmosphere. The event not only highlighted fashion but also brought together notable members of the royal family, including the Princess Royal and her husband, Vice Admiral Sir Tim Laurence. Their presence underscored the significance of Royal Ascot in the British cultural calendar. Zara Tindall and her husband, Mike Tindall, were also seen enjoying the festivities, all while the King and Queen arrived in their royal carriage amidst cheers from onlookers. Racing fans showcased their creativity through unique headgear, including hats inspired by flowers and butterflies, underscoring the combination of tradition and modernity at such occasions. Fashion designer Francini Keiser, who attended for the first time, expressed excitement over the vibrant energy of the event, admiring the creativity reflected in the hats worn by racegoers, including those adorned with swan feathers. As an acknowledgement of British heritage, the event featured contemporary homage to celebrated figures such as Jane Austen. Tracy Rose, a long-time attendee, designed her outfit based on Georgian fashion as a tribute to the author, reflecting how fashion events like Royal Ascot can merge historical elements with contemporary style. The joyful atmosphere was palpable, boasting a communal spirit of celebration.