Hohem celebrates a decade of innovation in smartphone gimbals

In Shenzhen, China, on December 6, 2024, Hohem is celebrating a significant milestone as it marks its 10th anniversary, reflecting on its journey of innovation in gimbal technology since its founding in 2014. Initially, the company focused on drone technology and aerial photography. However, the founders shifted their focus after observing the increasing popularity of action cameras and the instability in the videos shared on social media. This realization led to the development of their first handheld gimbal, which addressed the pressing need for stabilization in video recording. In 2016, Hohem took a bold step by launching the iSteady T1, which was introduced at the CES in the USA as the world's first smartphone gimbal equipped with app-based face tracking technology. This product bridged the gap between professional quality and consumer accessibility in mobile videography. As the market for short video platforms like TikTok, YouTube, and Instagram began to swell, Hohem capitalized on the demand for user-friendly tools that catered to both professionals and everyday users. In 2020, they introduced the iSteady X, noted for being the lightest foldable 3-axis smartphone gimbal on the market, which won the SVIEF Disruptive Innovation Award, reinforcing their commitment to make videography effortless for the general public. Innovation has been a cornerstone of Hohem's ethos, leading to the introduction of advanced technology, such as the on-device AI tracker in 2021. Unlike competitors who relied on app-based tracking, Hohem developed a solution that integrated an AI visual sensor within the smartphone gimbal itself. This allowed users to enjoy seamless tracking capabilities, regardless of the device or application in use, effectively eliminating common frustrations faced by users. Furthermore, the company has been consistently investing in research and development, allocating as much as 18% of its revenue to drive further innovations in their products. As the company enters the next decade, it remains committed to pushing the boundaries of technology in video production. Chen Min, the founder, and CEO of Hohem, expressed the belief that every moment in life is unique and emphasized the importance of harnessing technology to help users capture these special moments. Looking forward, Hohem is enthusiastic about continuing its journey of innovation and inspiring creators around the world to realize their full potential through advanced videography tools.