Mitsubishi Motors promotes Vossenberg and Scarboro to VP roles
- Jack Vossenberg and Jimmy Scarboro were promoted to Regional Vice Presidents for the Northeast and Southeast regions, respectively.
- Their promotions are part of MMNA's "Momentum 2030" plan, which aims to enhance dealer relationships and expand the product lineup.
- The leadership of Vossenberg and Scarboro is expected to significantly contribute to MMNA's growth and success in the U.S. market.
On September 30, 2024, Mitsubishi Motors North America, Inc. (MMNA) announced the promotions of Jack Vossenberg and Jimmy Scarboro to Regional Vice Presidents for the Northeast and Southeast regions, respectively. Vossenberg, who joined the company in 2015, has held various roles including Regional Director, while Scarboro has been with MMNA since 2017, progressing from Area Sales Manager to Regional Director. Their promotions are part of a strategic initiative to enhance relationships with dealer partners and support increased sales of Mitsubishi vehicles. The promotions align with MMNA's recently unveiled "Momentum 2030" plan, which aims to transform the brand's product offerings and business model over the next five years. This plan includes a commitment to electrification, an expanded product lineup, a modernized retail sales model, and network expansion. Both Vossenberg and Scarboro have demonstrated strong leadership in their regions, contributing to MMNA's growth in the competitive U.S. automotive market. Mark Chaffin, MMNA's president and CEO, emphasized the importance of their commitment to the company and collaboration with dealer partners. The leadership of Vossenberg and Scarboro is expected to play a crucial role in executing the Momentum 2030 plan, which aims to introduce one new or refreshed model each year until 2030. With approximately 330 dealer partners across the U.S., MMNA is poised to enhance its market presence and customer experience, ensuring that the company remains competitive in the evolving automotive landscape.