Apr 10, 2025, 4:00 PM
Apr 10, 2025, 4:00 PM

Bond Street overtakes Milan as Europe's most expensive shopping street

Highlights
  • Retail rents on Bond Street climbed 20% in the past year, reaching £12,872 per square meter.
  • The area is now home to luxury brands like Chanel and Louis Vuitton, contributing to its high rental prices.
  • Bond Street's status as the most expensive shopping street in Europe signifies the strong recovery of the luxury retail market.
Story

In a significant shift within the luxury retail landscape, Bond Street in London has reclaimed its status as the priciest shopping street in Europe. This change has been confirmed by recent research conducted by Savills, a prominent property consultancy, which notes that prime retail rents on Bond Street surged by an impressive 20 percent last year. As a result, rental prices in this upscale area have reached £12,872 per square meter, propelling Bond Street ahead of Milan’s famed Via Monte Napoleone, previously regarded as the pinnacle of high retail rents in Europe. The resurgence in demand for high-end retail space can largely be attributed to the recovery of the luxury market in London. Bond Street, known for hosting prestigious brands such as Chanel and Louis Vuitton, has become a focal point for wealthy shoppers seeking exclusive products. The revitalization of this market segment follows a broader trend of increased consumer spending within the luxury goods sector, which has seen a steady recovery post-pandemic. Remarkably, Bond Street doesn't only claim the title of Europe’s most expensive shopping district; it also ranks third in the world, behind the legendary Tsim Sha Tsui in Hong Kong and New York's Fifth Avenue. As of recent reports, both London and New York have demonstrated exceptional growth, defying global trends that typically show declines in retail rents, particularly in other major cities worldwide. This resilience showcases the unique appeal and investment opportunities that these markets present, even amidst economic uncertainties. The increase in retail rental prices can also be viewed as a reflection of the greater economic dynamics at play in the aftermath of the global health crisis. While many urban areas faced declines in foot traffic and retail viability, Bond Street's prime location and luxury appeal have continued to attract shoppers, solidifying its status as a premier destination in the luxury retail market. As companies and brands reinvigorate their presence in central London, the demand for retail spaces in key locations like Bond Street is expected to remain strong, further elevating its market position and influencing the broader European retail landscape.

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