Business lunches decline as work culture shifts

In the United States, particularly in New York City, the tradition of business lunches has become less common over the years, heavily influenced by economic downturns and the Covid pandemic. The concept of the three Martini lunch has faded, as many employees have transitioned to remote work, making such dining rituals less feasible. This decline contrasts sharply with European countries, where business lunches are still actively practiced, albeit with reduced alcohol consumption. Notably, in Japan, the tradition of long dinners remains intact as a duty for salarymen, showcasing regional differences in business dining norms. The power lunch—coined in 1979—has been regarded as a key component to networking among elite business professionals. Originally a way to discuss deals over sumptuous meals, it flourished in exclusive venues such as The Four Seasons in New York. However, as cities like Los Angeles and Miami have expanded, the practicality of spontaneous déjeuner meetings has lessened due to distances between working locations and dining establishments. The resurgence of remote work, propelled by the pandemic, also contributed to a significant decline in such gatherings, as professionals faced restrictions and restructured workdays. Despite the popularity of business meals abroad—particularly in financial hubs like London, Paris, and Milan—American cities have seen a shift away from the boisterous lunch gatherings that once characterized corporate culture. Today’s business meals focus more on meaningful engagements without the typical indulgences, as the lingering stigma around alcohol consumption during work hours pushes professionals to opt for lighter, more casual meals. High-powered meetings now prioritize clarity and control, sending a clear message about professionalism and focus during discussions. Key etiquette for modern business lunches has evolved. Professionals are now encouraged to be well-informed about their restaurant choices, ensure quiet environments for private discussions, and pay attention to their guests’ preferences concerning food and drink. Engagement is crucial; thus, common courtesies such as arriving early and ensuring user-friendly dining experiences have become the norms. As the landscape of business dining continues to transform, understanding these contemporary expectations is essential for maintaining professional relationships.