Sep 12, 2024, 12:00 AM
Sep 12, 2024, 12:00 AM

Y Combinator startups turn to Every for HR solutions

Highlights
  • Every, co-founded by Rajeev Behera and Barry Peterson, recently raised $22.5 million in Series A funding to support its all-in-one HR solutions for early-stage tech startups.
  • The startup offers free incorporation services and a comprehensive suite of HR and financial tools, including payroll and bookkeeping, after a brief onboarding session.
  • Behera believes that once startups use Every for incorporation, they are unlikely to switch to competitors, indicating a strong market position for the startup.
Story

Rajeev Behera and Barry Peterson launched Every, an all-in-one HR startup aimed at early-stage tech companies, which recently secured a $22.5 million Series A funding round led by Redpoint Ventures. The startup offers free incorporation services, business bank accounts, and a comprehensive suite of HR and financial tools, including payroll and bookkeeping. Behera, previously co-founder of Reflektive, has designed Every to streamline the onboarding process for startups, providing them with essential resources in a single platform. Every's unique selling proposition lies in its integrated approach, allowing startups to manage various back-office functions seamlessly. After a 30-minute onboarding session, customers gain access to a suite of services that includes HR benefits and state compliance, along with a Slack channel for networking with other founders. This community aspect is intended to foster collaboration and support among early-stage companies. Despite the competitive landscape, with established players like Rippling and Gusto also targeting the same market, Behera believes that once startups incorporate with Every, they are less likely to consider alternatives. He envisions that as his customers grow, they may eventually outgrow Every, which he sees as a natural progression for the business. The rapid development of Every's platform, built from scratch by Behera and Peterson, reflects their commitment to creating tailored solutions for their clients. The swift success in securing funding and attracting customers demonstrates the demand for innovative HR solutions in the tech startup ecosystem, positioning Every as a significant player in the industry.

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