May 15, 2025, 9:00 PM
May 15, 2025, 3:15 PM

Jordan Klepper discovers kindness among young Trump voters

Highlights
  • Jordan Klepper met with young male Trump supporters for his documentary.
  • He found them to be surprisingly kind and more interested in the celebrity of Trump than ideology.
  • Klepper expressed optimism that the MAGA movement could lose political power if it becomes less sensational.
Story

In the United States, during his research for the documentary 'MAGA: The Next Generation', Jordan Klepper, a co-host of 'The Daily Show', engaged with young, male Trump supporters. His goal was to understand this demographic, which showed considerable support for Donald Trump in the 2024 election, a phenomenon that attracted not only the interest of media personalities but also academics and political analysts. As Klepper visited various venues such as college campuses and spring break festivities, he was seeking to unpack the reasons behind this demographic's shift towards Trump, a figure associated with controversy and extreme political rhetoric. Klepper entered these interactions with a skeptical attitude, anticipating confrontational conversations propelled by a youth that might reflect the aggressively charged political climate. However, he was met instead with a surprising kindness among the individuals he spoke to. This observation stood starkly against the backdrop of his expectations which were influenced by severe societal divides and the perception of younger generations adopting more extreme political stances, especially concerning issues like immigration and LGBTQ+ rights. The interactions were characterized by a focus on the celebrity and cultural aspects of the Trump brand rather than deeply rooted ideological beliefs, reflecting a broader trend where the 'MAGA' movement is increasingly seen as a pop-culture phenomenon rather than a political ideology. Despite facing a few uncomfortable moments during his interactions, Klepper noted that most young males he encountered appeared more captivated by Trump’s fame and the spectacle surrounding him than by the actual policies or political motivations that came with the 'Make America Great Again' slogan. He described this movement as 'inherently empty', suggesting that the excitement and attention overshadow substantive political ideology. This disengagement from traditional political rhetoric is seen by Klepper as a potential pathway for future political undoing of the MAGA movement if it loses its media spotlight and notoriety. Moreover, Klepper's experiences have brought an unexpected optimism about this demographic. Given that their support seems conditioned more by charisma and spectacle than by concrete policy alliances, he speculated that a transition away from the captivating narrative of Trump might weaken support in the long term. The documentary will explore this narrative through both candid interviews and observational humor in Klepper's typical style, contributing to a deeper understanding of political engagement among young voters during a turbulent period in American politics.

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