May 15, 2025, 2:02 AM
May 15, 2025, 2:02 AM

Harris Northwest Advisors closes landmark sale of The Complex to AEG Presents

Highlights
  • Harris Northwest Advisors facilitated the sale of The Complex to AEG Presents on May 14, 2025.
  • The Complex is a prominent live music venue in Salt Lake City, hosting millions of fans since its opening.
  • This acquisition signifies a milestone in Salt Lake City's evolving live music ecosystem and reflects AEG's commitment to enhancing the venue's appeal.
Story

On May 14, 2025, Harris Northwest Advisors successfully facilitated the sale of The Complex, a well-known live music venue in Salt Lake City, Utah, to AEG Presents. This acquisition marks a notable expansion for AEG Presents as it aims to enhance its presence in the Rocky Mountain region, making it the company's first owned venue in Salt Lake City. Established in 2010, The Complex has become an integral part of the local music scene, hosting over two million fans across various performances. The venue was designed with several event spaces catering to different audience sizes, including the 4,000-capacity Lot for outdoor concerts and the 2,500-capacity Rockwell. Under the guidance of Harris Northwest Advisors, the sale transaction was not just a financial deal; it represented the culmination of years of work to maintain The Complex’s significance to the community. Ed Harris, the Founder and CEO of Harris Northwest Advisors, expressed just how impactful the transaction was, highlighting the cultural significance of The Complex to Salt Lake City and its legacy as a premier venue. Gabe Elstein, the founder of The Complex, praised Harris Northwest Advisors throughout the negotiation process, noting their commitment and support at all hours, which allowed for smooth negotiations. He credited the team for guiding him through complex decisions, ultimately resulting in a deal that surpassed his initial expectations. With this acquisition, AEG Presents plans to preserve the unique characteristics of The Complex while enhancing its operations for artists and patrons alike. The existing staff will remain, including General Manager Paul Brucks, ensuring that the transition will maintain the venue’s operational excellence. AEG Presents aims to leverage its resources and experience to expand opportunities for both artists and audiences in Salt Lake City, reflecting the growing importance of the region in the national live entertainment landscape.

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