Cisco Refresh enables sustainable business practices with remanufactured products
- Cisco integrates sustainability into its business strategy to help partners make eco-friendly decisions.
- The Cisco Refresh initiative offers certified remanufactured products at lower prices and maintains warranty options.
- Cisco aims to drive sustainability in business operations, enhancing resource efficiency and reducing waste.
In the United States, Cisco is going beyond Earth Day to emphasize its continuous commitment to sustainability. The company has integrated sustainable practices into its business model as a part of its strategy to support partners in making eco-friendly decisions. One of the flagship initiatives in this effort is Cisco Refresh, which has been operational for over three decades. This program offers certified remanufactured products at lower prices compared to new ones, while providing the same warranty and service options. This initiative plays a crucial role in reducing the consumption of virgin materials and extends the useful life cycle of Cisco's products. Cisco addresses the transition from a traditional linear economy to a circular economy, which focuses on resource efficiency and waste minimization. By finding new uses for products and their inputs, Cisco aims to promote sustainable operational practices among its customers and partners. The company has initiated a promotion called the Cisco Circularity Promotion, launched in January 2024, to encourage the adoption of the Cisco Refresh program, streamlining access and visibility into its inventory. This initiative aims to not only cut costs for customers but also to enhance their sustainability efforts. In line with its sustainability goals, Cisco organizes events that aim to connect with partners and customers, illustrating how they can benefit from eco-friendly solutions. One such opportunity will be at the upcoming Cisco Live event in San Diego, California, from June 9-12, 2025, where representatives will be on hand to discuss Cisco Refresh and its benefits. This event serves as a platform for greater engagement and awareness about Cisco's efforts towards promoting sustainable business operations. Cisco's overarching intent is to empower partners and customers to save money, reduce waste, and conserve resources in their operations. By integrating sustainability into their product offerings and business operations, Cisco positions itself as a leader in the tech industry, driving the movement towards a sustainable circular economy while fostering better partnerships.