James Arthur Ray, self-help author, dies after causing sweat lodge tragedy

James Arthur Ray, a self-help guru known for promoting personal improvement through his seminars, passed away suddenly at the age of 67, as announced by his family. He had been a prominent figure in the self-help industry, co-hosting a podcast with his wife and sharing motivational advice on social media platforms. His death comes after a tumultuous history that included a highly publicized incident in 2009 when he led a sweat lodge ceremony in Arizona that resulted in the deaths of three participants and injuries to many others. This event led to a trial where Ray was convicted of negligent homicide and served time in prison, after which he attempted to rehabilitate his career. Ray's legacy is complicated by the consequences of that tragic incident, which shed light on the vulnerabilities of individuals seeking guidance from self-help professionals. Following the sweat lodge deaths, the family of one victim established Seek Safely, an organization designed to protect those who may be exploited in the self-help industry. The tragic outcomes prompted broader discussions about the ethics of self-help practices and the responsibilities of those who lead such sessions. The incident not only affected the victims' families but also raised awareness about the need for safer practices in the self-help industry. Ray's death marks the end of his controversial journey, amid ongoing debates about the self-help industry and its impact on vulnerable seekers.