BYD Sealion 7 enters the competitive midsize SUV EV market

In April 2025, BYD launched the Sealion 7, their first all-electric midsize SUV, expanding their electric vehicle range in a highly competitive market. This model follows their earlier releases in Europe, including the ATTO3, Seal, and Dolphin. Positioned similarly to the Tesla Model Y, the Sealion 7 comes with notable features such as an 82.5 kWh battery for the basic Comfort version, capable of delivering 312PS with rear-wheel drive, while the Excellence AWD offers increased power with a 91.3 kWh battery. The Sealion 7 offers a high-quality and comfortable interior, a significant aspect of its appeal. Front seats are well-upholstered, providing comfort for drivers and passengers, while the outer rear seats are similarly designed. Although the middle seat in the rear may feel cramped, it can be adjusted to feature cupholders for added convenience. These designs reflect BYD's commitment to quality and user experience, setting it apart in a crowded SUV segment. Additionally, the Sealion 7 delivers competitive performance, particularly with the AWD model, which ranks favorably alongside the old Model Y dual-motor Long Range in driving experience, despite not being labeled as a sporty vehicle. Warranty terms are also a strong selling point for the Sealion 7. Prospective owners can expect a basic warranty covering 6 years or 93,750 miles, with an extended warranty on the drive motor and controller up to 8 years. The battery warranty extends for 8 years or 125,000 miles, ensuring that customers can trust the vehicle's longevity and efficiency. With these assurances, buyers may find confidence in the Sealion 7 as a sustainable electric option for years to come. The pricing for the Sealion 7 starts at £47,000 for the Comfort variant, while the Design AWD and Excellence AWD versions are priced at £52,000 and £59,000 respectively. These price points place the Sealion 7 in direct competition with the Tesla Model Y, which has generally been favored for its superior range and cargo space. Given current trends and the challenges facing Tesla, particularly regarding potential declines in brand competitiveness, the Sealion 7 is strategically positioned to capture interest from consumers weighing their options in the increasingly popular midsized SUV electric vehicle segment.