Meesho cuts customer service costs by 75% with AI voice bot
- Meesho has implemented an AI voice bot that manages 60,000 calls daily, significantly improving their customer service efficiency.
- The voice bot has reduced average call handling time by half and increased customer satisfaction by 10%.
- The integration of AI technology not only cuts costs by 75% but also allows human agents to focus on complex queries.
In a significant move for the e-commerce industry, Meesho, a startup backed by SoftBank, introduced India's first generative AI-powered voice bot for customer support. This innovative system is capable of managing 60,000 daily calls in both English and Hindi, and it boasts a remarkable 95% query resolution rate. By leveraging existing large language models alongside custom components designed for regional language understanding, Meesho aims to enhance customer service while simultaneously reducing costs by 75%. With plans to expand support to six additional Indian languages, the AI technology not only streamlines operations but also improves user satisfaction by 10%, reflecting the company's commitment to user experience as it serves a large customer base across the country.