Sep 9, 2024, 12:00 PM
Sep 9, 2024, 12:00 PM

Iron Bow Technologies partners with AEG and LA Kings for IT solutions

Highlights
  • Iron Bow Technologies has become the preferred IT solutions provider for AEG and the Official Away Jersey Patch Partner of the LA Kings.
  • The partnership includes fan engagement initiatives such as TV-visible signage and virtual displays during NHL games.
  • This collaboration is expected to enhance Iron Bow's brand visibility and support the LA Kings' competitive goals for the upcoming season.
Story

Iron Bow Technologies has entered a multi-year partnership with AEG and the LA Kings, marking its first official sports collaboration in Los Angeles. As part of this agreement, Iron Bow will serve as the preferred IT solutions provider for AEG, supplying essential hardware and software services across its global assets. Additionally, Iron Bow will feature as the Official Away Jersey Patch Partner for the LA Kings, enhancing its visibility within the sports community. The partnership aims to leverage Iron Bow's technological expertise to support AEG's innovative digital initiatives. This collaboration will include various fan engagement strategies, such as TV-visible signage and virtual on-ice displays during NHL games at Crypto.com Arena. Iron Bow's involvement is expected to elevate the fan experience and contribute to the overall success of the LA Kings. LA Kings President Luc Robitaille expressed enthusiasm about the partnership, highlighting Iron Bow's commitment to innovation, which aligns with the team's goals for the upcoming season. The Kings are looking forward to a competitive season, with expectations set high for their roster, including notable players like Anze Kopitar and Drew Doughty, alongside rising stars such as Quinton Byfield. This partnership not only signifies a strategic move for Iron Bow to enhance its brand visibility but also demonstrates its dedication to providing cutting-edge technology solutions. The collaboration is anticipated to foster a stronger connection with fans and partners, ultimately contributing to the growth of professional hockey in Los Angeles.

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