Karol G breaks new ground with first-ever Bratz doll collaboration

In 2024, Colombian reggaeton artist Karol G partnered with toy brand Bratz to introduce a new collector doll that reflects her signature style. The announcement came after Karol G's impressive achievements, including winning multiple Latin Grammy Awards for her acclaimed album 'Mañana Será Bonito.' The doll's design is inspired by a rose gold dress Karol G wore during the 24th Latin Grammy Awards, a night that also marked her winning the prestigious Album of the Year award. Describing the collaboration as 'surreal,' Karol expressed her excitement for sharing a doll that resonates with a significant moment in her career. This collaboration is particularly significant as it honors the dedicated fan base of Bratz, especially in Latin America and Spain. Jasmin Larian-Hekmat, Bratz's creative director, noted that the doll aims to celebrate lifelong fans of the brand. Karol G, who was born Carolina Giraldo Navarro, has continuously broken records in the music industry, becoming the first woman to win a Grammy in the best música urbana category. Her influence extends beyond music; she is recognized for redefining the reggaeton and Latin trap genres, which have been traditionally male-dominated. Karol G's journey to stardom began with her breakthrough hit 'Ahora Me Llama' featuring Bad Bunny, which helped establish her as a leading female figure in Latin urban music. Furthermore, she made history as the first Spanish-language album by a female artist to reach No. 1 on the Billboard 200 with 'Mañana Será Bonito.' Her recent stadium tour cemented her status as a pioneer, being the first Latina to headline in numerous venues. Also, she was honored as Woman of the Year at the Billboard Women in Music awards, highlighting her impact across the music and cultural landscape. The new Karol G doll is set to be available for pre-order globally and aims to not only celebrate Karol G's achievements but also to resonate with her fans worldwide, particularly those who have supported her through her career milestones. The collaboration underscores the merging of music, fashion, and toy culture, showcasing how prominent figures like Karol G can influence various sectors, including the toy industry.