WNBA Expands with New Team Due to Caitlin Clark’s Popularity
- The WNBA will add a new expansion team in Portland, Oregon, starting in the 2026 season.
- This decision is influenced by the increased popularity of rookie Caitlin Clark and other players, leading to record viewership and merchandise sales.
- The league is confident that Portland can sustain a team, marking a significant step in its ongoing expansion efforts.
The WNBA is set to expand with a new team in Portland, Oregon, due to the rising popularity of rookie Caitlin Clark and other new players. This decision comes after a significant increase in viewership, attendance, and merchandise sales, marking a period of unprecedented growth for the league. The new Portland team will be owned by RAJ Sports, which is led by Lisa Bhathal Merage and Alex Bhathal, and will play at the Moda Center starting in the 2026 season. Portland previously had a WNBA team, the Fire, which operated from 2000 until 2022 but folded due to a lack of interest. The league is optimistic that the current surge in popularity will sustain a successful franchise in the city. This expansion follows the addition of the Golden State Valkyries in California and a team in Toronto, both of which are set to begin play in 2025 and 2026, respectively. NBA Commissioner Cathy Engelbert emphasized the importance of bringing a team back to Portland, highlighting the city's rich history in women's sports and its dedicated basketball fanbase. The WNBA's recent achievements, including a groundbreaking media rights deal and a highly anticipated rookie class, have positioned the league for continued success and growth in the coming years.