Deliveroo reveals Britain's favourite takeaway options - and company data shows it's not the traditional options like pizza, curry or Chinese

In the United Kingdom, Deliveroo has recently released findings indicating a notable change in takeaway choices among consumers. The report identifies chicken wings as the most ordered item, followed closely by healthier options like Caesar salads. This trend signifies a shift in eating habits, with more consumers opting for nutritious meals rather than traditional favourites such as pizzas and curries. An interesting point highlighted by the report is the remarkable growth in grocery essentials being delivered. The demand for these essentials has surged by 600% since 2022, reflecting consumers' desire for convenience and health-conscious choices. Items such as whole cucumbers and bananas now rank among the top choices for delivery, demonstrating a significant evolution in British dietary preferences. Moreover, the report details location-specific trends, with certain cities showing unique preferences in their delivery choices. For example, Royal Tunbridge Wells leads in Champagne orders, while Brighton has a higher demand for oat milk and dairy alternatives. Such data emphasizes the geographic diversity in consumer tastes across the UK. Ultimately, the findings from Deliveroo not only highlight changing dietary habits in the UK but also give insight into how convenience and health are influencing the food delivery market. This trend may continue to evolve as consumers remain increasingly focused on health and sustainability in their food choices.