Mar 21, 2025, 9:42 AM
Mar 21, 2025, 9:42 AM

Apple embraces mixed materials with iPhone 17 Pro design change

Highlights
  • Leaked dummy units reveal the iPhone 17 Pro will feature a combination of glass and aluminium.
  • The design includes a larger camera bar with advanced photographic capabilities, indicating a focus on innovation.
  • Apple's shift in design aims to revitalize interest and address declining sales amidst stiff competition.
Story

In recent months, leaked dummy units of the iPhone 17 Pro have emerged, revealing a new design that includes both glass and aluminium materials. This shift marks a significant change from the current iPhone models, which utilize a titanium frame. The new design presents a large camera bar on the back, equipped with advanced features such as a triple-lens camera setup and a LiDAR scanner. With Apple facing declining sales in certain markets, notably China, the company appears to be taking calculated risks to innovate and revitalize interest in its flagship product. The design revival aims to both enhance the aesthetic appeal and improve the durability of the iPhone 17 Pro. The incorporation of a glass section, where the Apple logo traditionally resides, is notable for maintaining functionality related to wireless charging and MagSafe. This combination aims to provide a fresh visual identity while serving practical purposes. Observers speculate that the redesign may address the criticisms regarding Apple's stagnation in innovation, particularly as rivals capture customer attention. Furthermore, Apple seems to be strategically diverting the spotlight toward the iPhone 17's new design amid scrutiny over its delay in integrating Artificial Intelligence capabilities within its devices. By focusing on hardware aesthetics, Apple might be attempting to bolster its brand's allure and distance itself from negative momentum in sales. The iPhone 17 Pro and its variant, the iPhone 17 Air, showcase additional hardware changes, including a redesigned rear camera bar for improved photography. These alterations come at a time when the smartphone market is rife with competition. As Apple takes these bold steps, the reception from consumers will ultimately determine the success of this new direction.

Opinions

You've reached the end