Reddit shares tumble after user growth volatility reported

In the United States, Reddit shares fell by 6% on February 13, 2025, following disappointing user growth results in the fourth quarter. The social media platform reported 101.7 million daily active unique visitors, which is a 39% increase from the previous year but fell short of Wall Street’s expectations of 103.1 million. CEO Steve Huffman attributed the decline in user growth to some volatility caused by a Google search algorithm modification that primarily impacted logged-out users visiting the site without an account. He indicated that such algorithm changes occur twice a year and can cause fluctuations in traffic from Google search results. Thankfully, traffic has reportedly recovered into the first quarter of the year.