Sharp's EV Van Transforms into a Movie Theater on Demand
- Sharp unveiled the LDK+ concept model at a technology exhibition in October 2023, emphasizing the use of interior space in parked electric vehicles.
- The vehicle includes a 65-inch display and rotating rear seats, creating a theater-like environment for users.
- This initiative, developed in partnership with Hon Hai, aims to redefine electric vehicles as multifunctional spaces for work and leisure.
In October 2023, Sharp unveiled its LDK+ concept model at a technology exhibition, showcasing a new approach to electric vehicles (EVs) that emphasizes the use of interior space when the vehicle is parked. This innovative EV features a 65-inch display and rear seats that rotate to create a theater-like environment, aiming to enhance the user experience during downtime. Sharp's strategy, led by Mototaka Taneya, focuses on transforming the vehicle into an extended living space, catering to remote work, study, and leisure activities. The collaboration with Hon Hai, Sharp's parent company, is pivotal for the development of this EV, as Hon Hai provides the necessary hardware while Sharp designs the interior and functionalities. Jun Seki, Hon Hai's chief strategy officer, is spearheading the EV division, which aims to expand the company's business into contract manufacturing of EVs. This partnership is a significant step for Sharp, which lacks automotive expertise, as it leverages Hon Hai's established manufacturing capabilities. The LDK+ concept also includes features for emergency situations, such as the ability to supply power from the vehicle's battery to homes. This aligns with the growing trend of multifunctional EVs that serve beyond transportation. As autonomous driving technology advances, the potential for passengers to fully utilize the vehicle's space while traveling becomes increasingly feasible. Overall, this initiative reflects a broader shift in the automotive industry towards creating versatile, user-friendly electric vehicles that cater to modern lifestyles and needs.