Dec 1, 2024, 12:00 AM
Dec 1, 2024, 12:00 AM

Shawn Mendes misses Billboard 200 top 10 for the first time

Highlights
  • Shawn Mendes released his new album titled 'Shawn' on December 1, 2024.
  • The album debuted at No. 26 on the Billboard 200, marking his first time missing both the top ten and the No. 1 position.
  • This shift in performance raises questions about his current standing in the music industry.
Story

On December 1, 2024, Shawn Mendes released his latest album titled 'Shawn'. This album marks a significant shift in Mendes' career as it is the first studio album of his to drop below the top ten on the Billboard 200 chart since he began his music career. Previously, Mendes had achieved remarkable success, climbing to the top of the Billboard 200 for the first time with his 2015 album 'Handwritten' and enjoying several consecutive No. 1 titles. His newly released album, however, only managed to reach No. 26, which is a stark contrast to his typical chart performance. The lack of strong sales is illustrated by the fact that only 13,600 copies were sold across the country for this album. This outcome is particularly notable as Mendes’ previous works have consistently dominated the charts and set high expectations for their releases. The situation raises questions about whether Mendes’ fan base remains as strong as it once was, or if changes in music trends and consumer behavior have impacted his latest offerings. The album also fared moderately on other specialized charts, reaching No. 6 on the Vinyl Albums chart and No. 2 on the Americana/Folk Albums chart. Although this release is not indicative of a decline in Mendes’ overall popularity, the data suggests that his music is experiencing a shift in reception among listeners. As the music market continues to evolve, it will be interesting to see how Mendes adapts to regain his foothold among the top artists in the industry.

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