Nov 27, 2024, 12:00 AM
Nov 26, 2024, 4:29 PM

Larry Ellison finances Bryce Underwood's recruitment flip to Michigan

Highlights
  • Billionaire Larry Ellison assisted in securing a substantial NIL deal that influenced Bryce Underwood's decision to switch from LSU to Michigan.
  • The NIL package for Underwood is reported to be worth between $10 million and $20 million, underscoring the financial stakes in college sports recruitment.
  • This recruitment flip signals the increasing importance of financial backing in college athletics, particularly in the era of NIL deals.
Story

In a significant development for college football, top recruit Bryce Underwood recently changed his commitment from LSU to the University of Michigan. This move, which occurred in the months leading up to November 2024, has been linked to the financial influence of billionaire Larry Ellison. Ellison, with a net worth of $206 billion, is known for his extensive financial involvement in various ventures, and his support was instrumental in securing an NIL (name, image, likeness) deal for Underwood. Reports indicate that the NIL package associated with Underwood's commitment could be worth between $10 million and $20 million, highlighting the growing significance of NIL deals in college sports recruitment and the power of influential backers in shaping team rosters. Underwood, a standout player from Belleville High School in Michigan, was initially committed to LSU before making the switch to Michigan. The recruitment flip signals a shift in strategy for Michigan as they work to enhance their football program amidst a competitive landscape in college athletics. The Champions Circle, a collective that plays a critical role in orchestrating NIL deals for Michigan athletes, was reportedly aided by Ellison’s financial contributions and guidance. The involvement of Larry Ellison in Underwood's recruitment raises important questions about the influence of wealth in college sports, especially as it pertains to young athletes' decisions. Champions Circle's chairman, Nate Forbes, expressed excitement about Underwood's decision to remain in his home state and build his legacy there, thanking Ellison for his support. Ellison's engagement with the university marks a surprising turn, given his history of rooting against Michigan's athletic teams. His relationship with Michigan dates back to his university days when he attended the University of Illinois, a rival institution. The broader implications of this recruitment highlight how NIL deals are shaping college football recruiting. They not only affect the choices young athletes make but also provide an edge for teams with wealthy backers who can offer substantial financial incentives. Michigan's record of 6 wins and 5 losses, with inconsistencies at the quarterback position, could potentially improve with the addition of a player of Underwood's caliber. As teams strive to attract top talent, the role of financial support from individuals like Ellison will remain a contentious and intriguing aspect of college sports.

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