Fox News records highest cable news share in November

In November 2024, Fox News Channel achieved a remarkable feat by amassing an impressive audience share in the cable news landscape following the recent elections. This month marked one of their most-watched periods in network history, with an average of nearly two million total day viewers, significantly exceeding other networks. In stark contrast, rival networks MSNBC and CNN faced substantial drops in viewership during this same period, with MSNBC losing 42% of its total viewers and CNN seeing a decline of 57% among their prime time audience compared to averages from earlier in the year. Furthermore, Fox News finished the month with a dominant 62% share of the cable news audience, solidifying its position as the most-watched network across the board. The rise in Fox News's viewership can be attributed not only to its appealing content but also to the public's response following a high-stakes election. On Election Day itself, Fox News media’s coverage drew nearly 13.6 million viewers across its platforms, while their special primetime coverage titled "Democracy 2024" co-anchored by Bret Baier and Martha MacCallum, averaged 10.8 million viewers. The surge in viewership further demonstrated the public's reliance on Fox News for information and analysis in the aftermath of a significant political event. Moreover, during the prime time slot, Fox News averaged an astonishing 3.2 million viewers, outpacing other competing networks such as ESPN, which garnered two million viewers during that time. Even more revealing is the substantial lead Fox News held in the key demographic of 25 to 54-year-olds, attracting 476,000 viewers versus CNN's 196,000 and MSNBC’s 161,000. This pattern of viewership indicates a palpable shift towards Fox News as a trusted source for real-time news and political commentary following the tumultuous election period. Overall, November 2024 represents a period of unparalleled success for Fox News Channel, derived from a combination of relevant political coverage and effective audience engagement strategies. The stark decline in viewership for competitors like MSNBC and CNN illustrates the shifting dynamics of cable news consumption, affirming Fox News's status as the leading source for news in the current political climate.