Low Attendance at Saudi Pro League Game Despite Big Spending

The Saudi Pro League's new season kicked off this week with a lackluster turnout, as only 670 spectators attended the match between Al Wehda and Al Riyadh at the King Abdulaziz Sports City Stadium in Mecca. Despite the stadium's capacity of 38,000, the opening game of the 2024/25 season showcased a stark contrast between the lavish spending on new players and the disinterest from local fans. The match, which ended in a thrilling 3-3 draw, highlighted a recurring issue for the league, particularly for teams outside the "big four" clubs. Low attendance figures have plagued the league over the past year, raising questions about the effectiveness of the financial investments made to elevate the sport in Saudi Arabia. In contrast, Al Nassr, featuring global superstar Cristiano Ronaldo, managed to draw more attention, as they played to a 1-1 draw against Al Raed on the same day. Ronaldo's presence has proven to be a significant draw for fans, but his popularity appears to be an exception rather than the norm in the league. As the season progresses, the Saudi Pro League faces the challenge of converting its financial investments into genuine fan engagement and attendance, a crucial factor for the league's long-term success and sustainability. The stark empty seats in Mecca serve as a reminder of the work that lies ahead for the league's organizers.