Benevity launches platform to revolutionize corporate social responsibility efforts

In Calgary, Alberta on May 16, 2025, Benevity Inc. introduced its next-generation Enterprise Impact Platform, aimed at addressing critical challenges within corporate social responsibility (CSR) and social impact programs. With over 900 global clients, the platform integrates giving, volunteering, grants management, and employee mobilization into a single cohesive solution. This innovation seeks to improve stakeholder engagement and streamline program visibility. Crisis-driven adaptations within the CSR sector compelled businesses to reassess their purpose strategies, reflecting a pressing need for effective tools to manage social impact initiatives effectively. Benevity's CEO, Chris Maloof, highlighted the necessity of aligning corporate purpose with measurable business outcomes, particularly as CSR leaders navigate increasing responsibilities and a shifting landscape. The newly launched platform has been designed to alleviate common pain points such as system disconnection, limited visibility, and employee disengagement. The recent Benevity State of Corporate Purpose Report revealed that many companies are redefining their strategies in response to evolving demands, indicating a signficant shift in the corporate purpose landscape. Moreover, the platform’s features include risk mitigation through secure governance, localized global partnerships, and reduced workloads for nonprofits, fostering greater participation and impact from employees. Notably, organizations utilizing the Enterprise Impact Platform have achieved substantial results, showcasing its potential to drive social change both internally and within broader communities. Companies like Adobe and Discover exemplify the platform's efficacy, as seen in their enhanced community investment strategies and improved employee engagement metrics. As executives commit to deepening their investment in CSR initiatives, the findings from Benevity's report demonstrated overwhelming support for social impact programs as advantageous for business success. A substantial majority of CSR leaders, approximately 76%, indicated intentions to boost their investment in these initiatives, particularly given that conscientious corporate citizenship resonates with current market expectations. This trend underlines a growing recognition of the link between social responsibility and overall business performance, establishing a precedent for ongoing investment in CSR solutions, such as Benevity’s Enterprise Impact Platform.