Dollar Tree offers $1.25 tumbler dupes amid Starbucks frenzy
- Starbucks released limited edition holiday-themed tumblers on November 7, 2023, with prices ranging from $23 to $30.
- Dollar Tree began selling similar tumblers, dubbed dupes, for only $1.25, prompting widespread consumer interest.
- The surge in popularity for these dupes highlights a growing trend among consumers seeking affordable alternatives to higher-priced holiday items.
In the United States, Starbucks began offering limited edition holiday-themed tumblers on November 7, 2023. These cups, priced between $23 and $30, quickly became popular among consumers as they were designed to enhance the holiday spirit. Shortly after, fans of Starbucks discovered comparable products at Dollar Tree, where similar tumblers were made available for just $1.25. This prompted a rush to Dollar Tree stores as customers sought out the affordable dupes, especially considering the festive red and green options that matched the Starbucks versions. The Dollar Tree items were displayed under a new products sign and were reportedly similar in quality and functionality to the originals. Additionally, another holiday-themed tumbler was released by Dollar Tree, the Winter Holiday Tumbler, which had similar variations priced between $5 and $20 at Starbucks. This crowded market for tumbler dupes has been fueled by recent shopping trends and the viral nature of such finds on social media platforms like TikTok. Users showcased their finds and discussed the affordability and accessibility of Dollar Tree's products in contrast to Starbucks' higher price points, contributing to the viral nature of the trend. The phenomenon surrounding Starbucks' tumblers echo the excitement generated earlier this year when the Stanley Quencher was launched in collaboration with Starbucks at Target. This particular event created chaos as customers rushed to stores, some lining up as early as 1:40 am to secure the highly coveted item. Despite the frenzy seen in the Starbucks x Stanley collaboration and the subsequent selling of the quencher for exorbitant prices online, it is noted that Starbucks has been facing challenges with overall sales performance. Concerns about brand affordability were reflected in a survey where only 51 percent of customers considered Starbucks products to be affordable this year. While Dollar Tree has faced its financial difficulties, including the closure of numerous stores and plummeting stock prices, its strategy to offer alternative products has resonated with consumers looking for budget-friendly options. The pattern of releasing similar products has become an ongoing trend, suggesting a competitive retail environment where consumers actively seek good deals, especially during holiday shopping seasons.