Samsung Adds New AI Feature to Galaxy Phones

Samsung has announced the rollout of its new AI feature, Circle to Search, to a wider range of devices, including several budget smartphones. Initially launched with the Galaxy S24 in January, this feature has been a focal point of Samsung's Galaxy AI marketing strategy. With the Galaxy S21 also receiving the AI tool earlier this year, estimates suggest that approximately 25 million devices will benefit from this update. The company aims to make mobile AI tools accessible to a broader audience, having previously indicated that 100 million phones would receive Galaxy AI through the One UI 6.1 OS release. In addition to Samsung's efforts, Google is enhancing Circle to Search with a new audio identification function, which is being rolled out in phases to select Android users. This development suggests that Google is keen on integrating more AI-powered features into Circle to Search, potentially leveraging its Gemini technology to reach a wider user base. Looking ahead, it remains to be seen whether Samsung and Google will introduce additional features, such as Live Translate or Chat Assist, to older phone models in future updates. These enhancements could further enrich the user experience and expand the functionality of existing devices. As the competition in mobile AI technology intensifies, both Samsung and Google are positioning themselves to lead the market by making advanced features available to millions of users, thereby enhancing the overall smartphone experience.