Boris Jordan Accuses Ron DeSantis of Misleading Cannabis Legalization Efforts

Boris Jordan, founder and executive chair of Curaleaf Holdings, publicly criticized Florida Governor Ron DeSantis for opposing cannabis legalization, particularly Amendment 3. DeSantis has actively campaigned against this initiative, framing it as a dangerous move that could benefit corporations like Trulieve Cannabis, which has heavily invested in the campaign. Jordan confronted DeSantis's 'smear campaign', arguing that legalization has proven benefits in other states, including increased tax revenues and reduced illegal use among youth. The group supporting the legalization initiative, Safe & Smart Florida, echoed Jordan's sentiments, emphasizing that legalizing adult-use cannabis has led to tax benefits that can be reinvested into community programs. Most notably, DeSantis labeled Trulieve as 'Big Pharma on steroids', suggesting that their substantial financial contributions to the campaign are aimed at bolstering their business interests rather than serving the people of Florida. The ongoing conflict reflects broader national tensions regarding cannabis legalization, with figures like former President Donald Trump endorsing these initiatives. This controversy highlights the clash between political interests and growing public support for cannabis reforms as demonstrated in several states. As the debate continues, the focus remains on the forthcoming Election Day 2024 when Florida voters will have the opportunity to decide on cannabis legalization, challenging the governor's opposition.