Anil Kapoor declines ₹10 crore pan masala ad for youth's sake
- Anil Kapoor recently declined a ₹10 crore deal to endorse a pan masala brand due to health concerns.
- Several Bollywood actors have faced criticism for promoting pan masala, leading to public backlash.
- Kapoor's decision has been well-received by fans, reflecting a growing sentiment against endorsing harmful products.
In India, actor Anil Kapoor recently turned down a lucrative endorsement deal worth ₹10 crore for a popular pan masala brand. He made this decision due to his belief that promoting such products could negatively affect the youth. Kapoor expressed a strong sense of responsibility towards his fans, asserting that endorsing harmful products would conflict with his principles. This decision comes amid growing criticism faced by several Bollywood actors who have endorsed similar products in the past, including Shah Rukh Khan, Ajay Devgn, and Akshay Kumar. These celebrities have been criticized for promoting items considered detrimental to public health, leading to significant backlash from fans and the public. Akshay Kumar, after facing intense criticism, even issued an apology for his endorsement that he deemed hurtful to his followers. Other actors, such as John Abraham, have echoed similar sentiments, vowing never to endorse pan masala due to their personal ethics. The Indian government is known to support the sale of pan masala for its substantial revenue generation, even as many public figures choose to distance themselves from its promotion due to health concerns. Kapoor's decision has garnered positive reactions from his fans, who commend him for maintaining integrity in an industry often criticized for prioritizing profit over public health.