Real Chemistry appoints Camilla Griffiths as president to boost European presence

In an effort to strengthen its foothold in the European market, Real Chemistry, a prominent healthcare marketing and communications firm, has announced significant leadership changes on April 2, 2025. Camilla Griffiths, equipped with nearly 15 years of experience in healthcare advertising, has taken the helm as President of 21GRAMS Europe. Her new position will focus on promoting growth within the UK and broader European markets while fostering a culture of collaboration and creativity. Simultaneously, Mike Nelson, an established member of Real Chemistry, is relocating from the United States to London to enhance the company's international client development. Mike has over 13 years of experience with Real Chemistry, during which he gained a reputation for linking industry leaders to develop impactful global strategies. His relocation aims to cater to the growing global demands of clients while cultivating international partnerships and growth opportunities. Shankar Narayanan, the CEO of Real Chemistry, remarked on the necessity of these leadership moves, emphasizing a commitment to meeting evolving client needs and investing in global expansion. Narayanan pointed out that Camilla Griffiths' extensive experience will be critical in expanding 21GRAMS' European presence. Griffiths expressed excitement about leading the team and aims to push the creative boundaries in healthcare communication, hoping to positively impact people's lives through innovative strategies. The transitions within Real Chemistry come at a crucial time as the healthcare marketing landscape is rapidly evolving. The firm’s dedication to cultivating strong communication strategies that resonate on a global scale underscores the company's ongoing mission to connect patients with healthcare innovations that enhance their lives. The leadership changes not only highlight the company’s strategic focus on Europe but also its broader vision for international growth.