Masciarelli transforms Abruzzo's wine industry standards

In the early 1980s, the wine industry in Italy was undergoing significant changes, particularly in the Abruzzo region. Gianni Masciarelli established his winery in 1981 in Chieti, focusing on producing quality wines that would redefine local standards. His vision led to the development of one of the largest production facilities in the region, along with crafting wines that emphasized varietal purity and harmony. The winery is recognized for its notable labels, including the Marina Cvetic line, which features commendable wines such as Trebbiano d’Abruzzo Riserva and Montepulciano d’Abruzzo Riserva. Masciarelli’s commitment to quality has paid off, as wines from Abruzzo have gained recognition among wine critics, consumers, and restaurants alike. The offerings have dramatically improved, showcasing the region's capability in cultivating white wines like Trebbiano and Pecorino, red wines like Montepulciano, and rosato like Cerasuolo. This renaissance has caught the attention of wine enthusiasts, marking Abruzzo as a significant player in the global wine market. Alongside Masciarelli, winemaker Attilio Alfino has played a crucial role in achieving a style that emphasizes regional character and integrity. Their collaborative efforts have precipitated the rise of high-quality wines that emphasize the unique terroir of Abruzzo, ensuring a balanced yet rich wine experience that is both approachable and profound. Their flagship wines are now considered a benchmark in Italy’s competitive wine scene, leading to awards and favorable accolades. Current releases from Masciarelli exemplify the winery's evolution and commitment to innovation. For instance, wines such as the Villa Gemma Cerasuolo d'Abruzzo Superiore have received praise for their freshness and complexity, while the Marina Cvetic labels boast rich profiles that challenge perceptions of traditional Abruzzo wines. This positive trajectory promises continued success for the wines of Abruzzo, which are becoming increasingly popular in both domestic and international markets.